Festive Shopping: Retailers set for busy in-store rush
- Business News
A post lockdown festive shopping spree is gracing the shops across Australia as the country jumps off the computer and heads in stores, according to a recent survey.
According to the survey, unpredictable shipping times and long lockdown periods are key reasons for the spike in shoppers returning to the stores this festive season.
“Department stores have recorded five consecutive months of negative sales growth, driven by the lockdown of the Australia’s two largest cities, however we are hopeful of a strong finish to the year,” Mr Zahra said.
“Christmas is a time when department stores shine with customers set to return in greater numbers to physical stores.”
According to the survey, the Christmas spirit is in full swing this year with a predicted 9% of shoppers set to spend more in store, with clothing, vouchers and toys the top three gifts of choice under the Christmas tree this year.
Retail prediction for 2022
The “shop local” effort made by Australian consumers in 2021 is predicted to continue into the New Year, with 71% (two-thirds) of the nation remaining committed in supporting local business in 2022.
With states committed to opening borders, more than three in four Aussies are starting to plan for their next holiday.
A local escape or regional road trip proved the most popular option in 2022, followed by an interstate trip.
The survey showed 43% of those looking to get away said supporting small businesses will be a major part of their holiday plans.
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